Localising LSKD's Retail System for Australia
Taking the Format Into a New Market
When LSKD expanded the established retail format into Australia, Highpoint presented a different challenge. The design language had already been proven in New Zealand, but the joinery, materials and production methods behind it were tied to a different supply chain.
Simply reproducing the New Zealand specification was not the most effective model for an Australian rollout. The brief was therefore to preserve what customers see and experience while reconsidering how the store was manufactured and delivered locally.
Localise the Supply Chain, Not the Design
Greater Group reviewed the established fixture package and re-engineered it around Australian materials, suppliers and fabrication methods. The objective was not to redesign the store, but to retain the proportions, finishes and visual details that define the customer experience while creating a production specification better suited to local manufacture.
That work allowed the Australian programme to develop its own supply and production base without fragmenting the retail identity. Highpoint became the bridge between a design system developed in New Zealand and a delivery model capable of supporting growth on the other side of the Tasman.
An Australian Production Standard for Rollout
Highpoint established a locally manufactured version of the LSKD retail system that preserved the intent of the New Zealand stores while creating a more practical foundation for Australian delivery.
The significance of the project was therefore not simply another completed store. It gave subsequent Australian locations a proven local fixture specification and supply chain, allowing the programme to expand without repeatedly importing or re-engineering the original solution.